Besides the questionnaire, users also get to rate the games after playing them. A single star conveys that the game wasn’t for him, 2 stars mean that he didn’t like it and therefore should not be suggested, 3 stars mean that the game was just alright and from here on the progression continues and goes till 5 stars, which mean the user loved the game.

Picking these feedback, Microgaming platform picks up suggestions that are finely tuned to the liking of the users and thus proffer, in totality, not just the technical platform but also the marketing tool to keep the users busy for long.